In a surprising turn that shows how Trump-era messaging is penetrating even Hollywood's liberal bubble, director Brett Ratner has partnered with boxing icon Mike Tyson for a Super Bowl advertisement urging Americans to "eat real food" as part of the Make America Healthy Again movement.
Ratner, who is directing the highly anticipated "Melania" documentary about First Lady Melania Trump, is helming the commercial that puts nutrition and American health front and center during the nation's biggest sporting event. The ad represents a stark departure from the usual woke corporate messaging that has dominated Super Bowl advertising in recent years.
The collaboration between Ratner and Tyson comes at a time when the Trump administration has made American health and wellness a key priority, moving away from the processed food industry's stranglehold on the American diet. With RFK Jr.'s influence growing in health policy circles, the "eat real food" message aligns perfectly with the administration's America First approach to nutrition.
Social media reactions have been mixed, with some critics attempting to undermine Ratner's involvement. Twitter user @Coop_Daniels posted skeptical comments about the director, writing "It's a giant club and you aren't in it (and thank god)," while taking shots at Ratner's role in the Melania documentary.
However, supporters see this as another sign that Hollywood is finally waking up to Middle America's values. User @lsferguson shared the news approvingly, highlighting the connection between the Melania project and this new health-focused advertising.
Tyson, who has experienced his own personal transformation over the years, brings authentic star power to the message of eating real, unprocessed foods. His partnership with Ratner signals that even entertainment industry figures are recognizing the importance of promoting genuine American health over corporate processed food profits.
This Super Bowl ad represents more than just marketing—it's a cultural statement that real food, real health, and real American values are making a comeback. When Hollywood directors start promoting messages that align with Trump's Make America Healthy Again agenda, you know the tide is turning.
Will this be the Super Bowl that finally breaks the woke advertising stranglehold and delivers messages that actually benefit American families?